The Marketing Agency for
Septic Companies.
Stop relying on shared leads. We build custom websites, run focused Google Ads, and dominate local SEO specifically for septic pumpers and installers.
Get Your Free Strategy Call
See exactly how we'll fill your schedule with high-value jobs.
Jack Squire
Founder & Head of Growth
Stop working with
"Generalist" Agencies.
I'm Jack Squire.
Rated as one of the top 1% of SEO experts globally.
I hold Top Rated Plus status on Upwork with a 100% job completion score and perfect 5-star ratings.
I realized that Septic companies were being consistently underserved. Big agencies treat you like a pizza shop, using generic templates that simply don't work for high-ticket pumping and installation jobs.
So I built a proprietary system specifically for the Septic Industry.
No fluff, just consistent, high-value leads.
on Upwork
Generated
Ratings
New to septic. Not new to local service marketing.
Super Septic is the septic division of Heavy Duty Leads, Jack Squire's lead generation agency for contractors and home service businesses. We build websites, run Google Ads, and do local SEO for the trades.
We're taking on our first septic clients now, so there are no septic case studies on this page yet. Book a call and we'll walk you through real accounts from other trades, with the owner's permission, and show you what the numbers looked like before and after.
What clients say about working with Jack
From Heavy Duty Leads and Outrider Digital clients in other industries. Septic results will be added as our first accounts mature.
"Working with Jack was a game-changer. He pushed us to think bigger and reimagine how we position ourselves. Lead generation improved dramatically. Conversion rates rose. Clients began referring new business organically. What Jack delivered realigned how we communicate to our market."
Client
SaaS, Pet Industry
"Jack is worth his weight in gold. His secret sauce is getting you to think broadly and work back into what you should do. He stepped back to ask: what is truly your strategy? What are your goals? Are there creative ways beyond just adding to the noise? He was exactly as capable as advertised."
Client
B2B Services
"Jack was excellent. I went in looking for an SEO expert and he was that but also gave us really solid feedback on usability, look and feel, conversions, and content. He even caught and pointed out something very important to our users that our pages had missed. Easy going guy and an excellent listener."
Client
E-commerce
"Jack really helped me understand what was wrong. He saved me a lot of money by avoiding nonsense advice other experts focus on. Very easy to talk to and has a lot of experience to share with real life examples of things that work and don't work. I'd hire him again in a heartbeat."
Client
Service Business
"As a small business owner working on a fixed budget, he helped me navigate my options and was very honest about what was really necessary and what can wait. He saved me a lot of money and made me feel more confident about moving forward at a pace and price that works for me."
Client
Preschool
Results from other industries
Case studies from Jack's agency work at Outrider Digital. Different industries, same playbook.
Business Conference
Organic traffic doubles in 30 days from a standing start
View case studyeCommerce Wellness
Organic traffic jumps 783% YoY - revenue nearly doubles
View case studyEdTech Platform
Organic blog traffic grows 353% in 3 months
View case studyPet Breeder Network
Organic traffic grows 20x over four years
View case studyReal Estate Platform
Organic visibility jumps 124% in 4 months
View case studyWhat We Do.
Everything you need to win local search, convert calls, and keep a full pipeline of jobs.
Web Design & CRO
High-converting sites designed to turn visitors into booked jobs. Built for speed and septic conversions.
Discover More
One Team. One System.
Built for Septic.
Most agencies bounce from industry to industry. Super Septic is built for one trade, so the website, the ads, and the local SEO are shaped around how septic customers search and book.
Stop Being Your Own Marketer
We handle everything. No more juggling multiple vendors or learning marketing yourself.
One Team, One System
Website, SEO, ads, tracking, and follow-ups in one place.
AI-Powered
Automated tech that nurtures leads while you sleep.
Built for Septic Businesses
We plan around septic margins, seasonality, and emergency demand from day one, with the playbook Heavy Duty Leads runs for other trades.
Why Specialization Matters
- work with anyone
- learning on your dime
- generic templates
- septic only
- backed by Heavy Duty Leads
- built around septic searches
Ready to Fill Your Schedule?
Stop chasing leads. Let us build you a predictable system that generates high-value pumping and installation jobs.
Clear Growth Plan
We'll analyze your service area and show you exactly where the opportunity is.
No "Generic" Marketing
Strategies built specifically for septic demand cycles and emergency services.
Request Your Strategy Call
Stop chasing leads. Let us build you a predictable system.